Susannah Patton

Susannah Patton is the Managing Director of Kantar Africa Insight at Kantar, where they lead a talented team to provide valuable insights for clients, fostering business growth. With 18 years of experience in the research industry and a focus on emerging markets over the past 12 years, Susannah is dedicated to helping businesses build successful brands in Africa. Prior to their current role, Susannah held positions as Managing Director at TNS RMS UK and Associate Director at Illuminas. Currently, they are pursuing a BA (Hons) in Cognitive Psychology and Psycholinguistics at the University of Sussex. In their personal time, Susannah enjoys travel, reading about psychology, and has a passion for ballet and dance.