Lucy Woolfenden

Chief Marketing Officer at Keepabl

Lucy Woolfenden has a diverse work experience in various marketing and leadership roles. Lucy is currently a Founding Advisory Member at Female Founders Rise, where they support female founders through advice, connection, insight, and intentional networking. Prior to that, Lucy founded and worked as the Chief Marketing Officer at The Scale Up Collective, a company that helps challenger brands scale their business.

In 2020, Lucy held multiple Chief Marketing Officer positions at companies such as Keepabl, Nuggets, and Wollit. Lucy also served as a Marketing Director and Head of Growth at Yolt - Unthink Money, a smart thinking money app. Additionally, Lucy worked as the Head of Growth at Starling Bank, a licensed bank with a mission to create a bank that guides and informs individuals towards better financial decisions.

Before that, Lucy held the role of Head of Campaign Management at Yubl Ltd, where they led the marketing team to launch a new social media app and established brand positioning, qualitative research, marketing strategy, and implementation of acquisition and retention programs. Lucy also worked closely with the product and development team to build a customer-centric product.

Lucy's earlier experience includes working as a Global Campaign Lead at Skype and a Freelance Account Director at Saatchi & Saatchi, where they worked on notable clients such as Toyota and Weight Watchers.

Lucy Woolfenden studied Economics with Politics at The University of Manchester from 2000 to 2003. Prior to attending university, their education history is unknown, but they did attend The Queens School Chester at some point. However, the specific duration or degree obtained from The Queens School Chester is not available.

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