Lars Rezelman

Lars Rezelman is an E-commerce architect at Kega, where they specialize in optimizing complex e-commerce landscapes for European retailers. With over seven years of experience, Lars has successfully led projects for notable brands such as Zeeman, REV'IT!, and DAKA. Previously, Lars served as an E-commerce Project Manager at Kega and held internships in marketing and product management at ANWB and 3M. Lars holds a Master's degree in Business Administration with a specialization in entrepreneurship from Vrije Universiteit Amsterdam, as well as a Bachelor's degree in Small Business and Retail Management from Hogeschool Inholland. Outside of work, Lars is the chair of the Katwijkse Zeeverkenners and enjoys outdoor activities like cycling, running, and sailing.