Key Performance Group
Aurelien Gomez is an experienced professional in product ownership and project management, currently serving as a Product Owner at Key Performance Group since March 2015. Responsibilities include the conception of a new CRM platform, writing user stories, maintaining backlogs, and facilitating Agile ceremonies. Aurelien has previously held roles as Chef de projet CRM, where management of client portfolios and production platform roadmap planning were key focuses, and as Responsable administratif, financier, et RH, overseeing financial and human resource management for two companies within the group. Prior experience includes a position as General Manager Assistant at La Fabrique à Jeux et à Buzz, where project management and sales support were emphasized, and a SEM Manager role at Methodia, focusing on Google AdWords campaigns and SEO optimization. Educational background includes a Master of Science in Management from ESSEC Business School.
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Key Performance Group
Fondé en 1999 par son directeur général actuel Yohan Stern, Key Performance Group est un pionnier du marketing digital et relationnel. Le groupe accompagne ses clients, issus de secteurs variés (grande distribution, banque, tourisme, média) sur l’ensemble de leur problématique digitale, dans une stratégie 360° : Acquisition de trafic et de clients, CRM, Smart Data, Marketing Automation, Analytics et BI, qualification et monétisation, jeux et buzz marketing, serious games, conseil et maîtrise d'ouvrage… Le groupe travaille avec des références leaders sur leurs marchés en France et à l'international : Air France, Allianz, Carrefour, Credit Agricole, Coca Cola, France Televisions, Le Figaro, M6, Natalys, Pierre et Vacances, Saint James, Sergent Major, Smartbox, Société Générale, Warner bros., Yahoo…