Alex Kramer

Alex Kramer is a Marketing Analyst II at KEYENCE CORPORATION, with a strong background in esports and marketing. Previously, Alex served as the Assistant Director of Esports at Northern Illinois University, where notable achievements included enhancing event attendance by 123%, reducing operational costs by 32%, and increasing social media engagement by 71%. Alex has expertise in data analysis using Excel and Tableau, financial planning managing budgets over $300,000, and implementing effective marketing campaigns. Alex also has experience as a Business Analyst Intern at Fierce Gamer and has contributed to various initiatives within Northern Illinois University Athletics. Alex holds a Master of Science in Sport Management and a Bachelor of Science in Operations and Information Management from Northern Illinois University.