Rick Kruidenier is an experienced professional in the automotive industry, currently serving as a Partner Program Manager at Keyloop since March 2021, with a focus on the Benelux and Germany. Responsibilities include acquiring partners, translating needs into API products, negotiating deals with third-party software suppliers, and supporting partners during certification as a program manager. Previous roles include managing a partner program and overseeing the successful implementation of an Automotive ERP solution at CDK Global, and leading sales and operational activities across various positions in the automotive sector. Rick holds multiple marketing and project management certifications, including NIMA and Prince 2, and has a strong background in business development, sales management, and project execution within automotive ICT projects.
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