Baptiste Benet is a Marketing Technology Officer at Keyrus since September 2021, focusing on accelerating growth through generative AI, optimizing campaigns, and mastering prompt engineering. Previously, Baptiste served as a Digital Project Manager, leading the deployment of Contentful as the new web CMS and directing the rollout of HubSpot, which significantly increased lead generation. Prior experience includes working as a junior communication and marketing manager at Implid, where Baptiste contributed to the company's rebranding and website development, and working at iRevolution as a designer and digital manager, conducting SEO audits and creating performance dashboards. Educational qualifications include a Master's degree in Data Strategy, Marketing Digital & User Experience, along with other degrees and diplomas in digital marketing and informatics from various institutions.
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