Katrin Ivanenko

Katrin Ivanenko is an accomplished professional in category and commercial strategy, currently serving as the Category & Commercial Strategy Leader for Western and Central Europe at Kimberly-Clark since September 2016. In this role, Katrin leads a high-performing team across 25 countries, focusing on key markets such as the UK, Italy, France, Ukraine, and Romania. Previous positions at Kimberly-Clark included Category & Commercial Strategy Manager and Category Manager for Baby Child Care, where responsibilities encompassed developing category visions, leading joint category development processes with major clients, and implementing commercial strategies aligned with business objectives. Experience also includes key account management in various roles, where Katrin successfully built strong partnerships with clients and achieved targets through strategic planning and effective execution. Katrin holds a Master's degree in Management from Kharkov National Economic University.