Kinase
Saira Smith is a seasoned marketing professional with extensive experience in paid social media roles. Currently serving as the Paid Social Lead at Charlie Oscar since December 2023, Saira has previously held similar leadership positions at more2 from October 2021 to October 2023, where the focus was on data-driven marketing strategies and customer-centric analytics. Prior to that, Saira worked as a Senior Account Manager at Farrer Digital and as a Performance Executive at Atomic 212º. Early career roles included a Performance Analyst at Columbus, a Marketing Coordinator at OTA- Adventures in East Africa, and an internship at Pricing Prophets. Saira holds a Bachelor of Business Administration from La Trobe University, completed in 2016.
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Kinase
Kinase provide a range of highly effective Performance Marketing services including Paid Search, Social, Shopping & Feeds, Video and Display. We help companies grow faster and more efficiently through superior methodologies and constant innovation. Founders Richard and Chris have worked together since 2005 and have an excellent track record of driving sales and profit growth for a wide range of brands. Kinase continues to grow in both size and sophistication. Our clients include: - Dreams - Lovehoney - Reed - Goldsmiths - Nisbets - Sharps Plus Crew Clothing, Oliver's Travels, Avado, Wallpaper Direct, Bradshaw Taylor, Go2Africa & More We have also provided consultancy and in-housing services to brands such as M&S, Wex Photo & Video, House of Fraser & Charles Tyrwhitt.