Alexa Cheater is a seasoned marketing professional currently serving as Senior Director of Solutions Marketing at Kinaxis since February 2015. This role involves overseeing go-to-market strategies and managing product and industry marketing, competitive intelligence, analyst relations, and thought leadership. Previous positions held at Kinaxis include Director of Product Marketing, Solutions Marketing Senior Manager, Product Marketing Manager, and Marketing Content Manager, all focused on innovative communication strategies to highlight the flagship product, RapidResponse. Additionally, Alexa has experience as a Freelance Communications Consultant, providing strategic guidance to various clients, and has contributed as a blogger for Horse-Canada.com. Previous roles include Communications Specialist positions at CAA North & East Ontario and Starting Gate Communications, Editor at Parliament Now, and News/Web Writer at 'A' Ottawa. Alexa Cheater holds a Bachelor of Journalism from the University of King's College and has completed courses in InDesign and web development.