Kinesso
Mark Sly is an experienced professional in addressable activation and campaign management, currently serving as the Director of Addressable Activation at Matterkind since May 2020. Previous roles at Matterkind include Associate Director and Manager in the same domain. Prior to joining Matterkind, Mark Sly worked at Cadreon from December 2014 to May 2020, where roles included Manager of Campaign Management and Senior Associate. Mark began a career at Universal McCann as an Assistant Media Buyer. Mark Sly holds a Bachelor of Science degree in Business Administration with a concentration in Marketing/Logistics Management from Central Michigan University, earned in 2013.
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Kinesso
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Kinesso brings together the best minds in data, technology and media activation to deliver seamless data-driven marketing solutions. As a technology-enabler, Kinesso powers marketing systems through a proprietary suite of applications that integrate ad tech and martech. Kinesso’s application framework spans audience, planning and activation, delivering insights and business outcomes for leading global brands.