• King

Alexandre Sahonet

Performance Marketing Manager - New Games

Alexandre Sahonet is a seasoned Performance Marketing Manager with a focus on mobile and online gaming, currently leading the performance marketing strategy for Candy Crush Solitaire at King since January 2023. Previous experience includes a role at Bytro Labs GmbH, where Alexandre oversaw influencer marketing for various strategy games, and a tenure as Junior Performance Marketing Manager at Gaminho, managing the marketing strategy for a new mobile game release. Alexandre's career also includes a consulting analyst position at Accenture, contributing to supply chain planning projects, and an internship at THR Innovative Tourism Advisors, involved in high-luxury resort analyses. Notably, Alexandre created content for a YouTube channel with over 100,000 subscribers. Educational qualifications include a Master of Science in Business Analytics with a Marketing Major from Esade and a Bachelor of Business Administration from Tsinghua University and Esade.

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