Andrea A. is an accomplished professional with extensive experience in product operations, digital marketing, and customer relationship management within the gaming industry. Currently serving as Product Operations Lead for Candy Crush Saga at King, Andrea A. has successfully collaborated with product, design, and analytics teams to enhance player engagement and drive revenue growth. Previous roles at King include Digital Marketing & CRM Manager and Product Manager for Seasons, where Andrea A. managed end-to-end project delivery, developed multi-channel marketing strategies, and oversaw campaign execution to optimize player retention and spending. Prior to King, Andrea A. worked as an International Recruitment Consultant, crafting tailored talent acquisition strategies for global clients. Andrea A. holds a Bachelor's Degree in English and French Studies from Universitat Autònoma de Barcelona and a certificate in Digital Marketing from Columbia Business School.
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