Ida Rystad

Ida Rystad is a seasoned professional in product management and research with extensive experience in the psychology and gaming sectors. Currently, at King from September 2015, Ida serves as a Senior Product Manager for Candy Crush Saga and has held various roles, including Associate Director for Portfolio Ads and Business Performance Manager. Prior to this, Ida worked as a Behavioral Coder at Närhälsans Utvecklingscentrum för barns psykiska hälsa, collaborating with the Department of Clinical Neuroscience, and as a Graduate Research Assistant at Arizona State University, focusing on parent-infant dynamics. Additional experience includes a Senior Research Associate role at Children's Institute, Inc., where Ida coordinated research activities and supervised interns, and several research assistant positions at UCLA. Ida holds a Bachelor of Arts in Psychology from UCLA and a Master's degree in Psychology from Arizona State University, specializing in quantitative methods and child clinical psychology.