Jaco Els is an accomplished professional in the field of data science and product management, currently serving as Head of Product for Shared Tech and VP of Product Data and Machine Learning at King since December 2020. With prior experience as Global Head of Data Science, Product and Architecture at William Hill, Jaco has played a pivotal role in data transformation strategies, including cloud migration and real-time CRM. As CEO of GameAnalytics, Jaco led the largest independent analytics solution for game publishers, which was acquired by Mobvista, and co-founded Cubitic, a machine learning platform for mobile games. Earlier roles include Big Data Architect positions at King and HTI Labs, as well as senior data engineering roles at Electronic Arts and Credit Suisse. Jaco holds a degree from the University of Pretoria.
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