Jessica 杰西卡 Y.

Meltwater (Influencer Marketing) - Center of Excellence at Klear

Jessica 杰西卡 Y. has a diverse work experience spanning multiple industries. Jessica 杰西卡 currently holds the position of Executive - Client Strategy - APAC at Meltwater, the world's largest media intelligence company. Prior to this, they worked at Klear in the Influencer Marketing Center of Excellence. Jessica 杰西卡 also served as a member of the Best Practice Group at AIMCO – Australian Influencer Marketing Council.

In addition to their roles in media and marketing, Jessica has also been involved in the startup scene. Jessica 杰西卡 was an investor and the Head of Product + Business at ShipSparrow, a company that provides access to the best shipping rates. Jessica 杰西卡 was also an investor and Director at MOVEMAMI, a brand that empowers women through activewear.

Jessica has shared their expertise as a keynote speaker on marketing and startups. Jessica 杰西卡 has also served as a guest lecturer at various universities, including Macquarie University and The University of Sydney Business School. Jessica 杰西卡'sareas of expertise include advanced issues in marketing and media, eMarketing, marketing in the global economy, and digital marketing.

Prior to their involvement in the startup and university sectors, Jessica gained experience in the media industry as a Digital Strategist at Bauer Media. Jessica 杰西卡 was responsible for developing strategies for the company's digital platforms and social media sites. Jessica 杰西卡 also held the position of Head of Marketing at Credit Savvy, a platform that provides free access to credit scores and credit management resources for Australians.

Jessica 杰西卡 Y. has a diverse education history. Jessica 杰西卡 completed their Master of Marketing degree at The University of Sydney Business School from 2011 to 2012. Prior to that, they pursued a Bachelor of Communication degree at Western Sydney University from 2003 to 2007. Additionally, they attended Northern Beaches Secondary College - Manly Selective Campus, although specific dates and degrees are not provided.

In terms of certifications, Jessica obtained several additional qualifications. Jessica 杰西卡 became a FreeDiver certified by PADI in February 2023. In 2022, they acquired certifications in Artificial Intelligence Foundations: Machine Learning, Business Valuation - Finance Foundations, Digital Transformation, and Mergers & Acquisitions, all from NASBA. Furthermore, they hold an Open Water Diver certification from PADI since October 2010. Details regarding the HLTAID001 - CPR and HLTAID003 - FIRST AID certifications, including the institution and acquisition dates, are not provided.

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Timeline

  • Meltwater (Influencer Marketing) - Center of Excellence

    October, 2022 - present

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