Lucile Troff

Lucile Troff is a CRM specialist with experience in managing loyalty programs and campaigns for various companies such as Klépierre, Printemps, and Decathlon. Lucile is also the founder of LTF CRM Advisory, where Lucile works as a freelance CRM consultant. At Printemps, Lucile was responsible for implementing a new loyalty program for Citadium, and at ÏDKIDS, Lucile managed CRM campaigns for the OKAIDI brand. In their previous role at Decathlon France, Lucile focused on relationship marketing and content strategy. Lucile also has experience in communication management for the Domyos brand.