Lucy Li

Senior CRM Specialist

Lucy Li is a Senior CRM Specialist at Klook since May 2023, specializing in developing user segmentation models, optimizing transactional journeys, and automating processes to enhance CRM efficiency. With experience at THE APRILAB as part of a start-up team that achieved significant growth within a year, Lucy also served as a Marketing Executive at Xccelerate, improving marketing processes in a fast-paced environment. Prior roles include Marketing Specialist at Stratasys, where multi-channel strategies were managed, and various positions in customer service and administration, including bartending and as a junior secretary. Lucy holds degrees from City University of Hong Kong and Community College of City University of Hong Kong.

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