Phoebe Lin is an experienced marketing professional currently serving as Associate Manager, Marketing at Klook since January 2024. Prior experience includes Performance Marketing Manager at SumUp, where Phoebe managed B2B performance marketing strategies, enhanced lead quality, and optimized omnichannel approaches. Previous roles encompass Manager, Paid Social at Wpromote, where Phoebe oversaw B2C paid social strategies, and various positions at the University of California, Berkeley, focusing on marketing and social media initiatives. Phoebe holds a Bachelor of Arts in Cognitive Science from the University of California, Berkeley and participated in a summer program at The University of Hong Kong.
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