Steve Ying

Steve Ying has extensive experience in content localization and marketing, currently serving as the Director of Content and Localization at Klook since January 2019, where responsibilities include optimizing customer experiences across multiple languages and managing marketing budgets. As the Co-Founder of PaterMater, a social venture focused on fostering healthy relationships between adult children and elderly parents, Steve has organized workshops benefiting over 100 families. Previous roles include consulting and project management positions at Wells Fargo, Li & Fung Limited, Catalyst Business Consulting Ltd, and Panalpina, demonstrating expertise in operational efficiency, business management, and international team collaboration. Steve holds a Bachelor of Business Administration in Economics and Marketing from HKUST Business School and a Master of Arts in Philosophy from The Chinese University of Hong Kong, along with additional educational experience at SKEMA Business School.