Katarina Jerndahl

Katarina Jerndahl is an accomplished professional in strategic marketing and management consulting, currently serving as Director at Knowit since January 2023, following the integration of Marketing Clinic into Knowit Insight. Prior to this, Katarina spent over seven years as Managing Director at Marketing Clinic Sweden, specializing in growth strategy, brand positioning, and category management. Katarina's extensive experience includes leadership roles at Electrolux, where responsibilities included Vice President of Global Brand and Vice President of Marketing for Europe, as well as notable positions at Unilever, Bristol-Myers Squibb/Clairol, L'Oréal, and Mars. Katarina holds a Bachelor of Science in Business Administration and Economics with a focus in Marketing from Lund University, obtained in 1989.