Gary Danks is an accomplished professional in the mobile advertising sector with extensive experience leading innovative projects and teams. Currently serving as General Manager for AIM at Kochava since April 2023, Gary is focused on revolutionizing user acquisition marketing through advanced machine learning tools. Prior to Kochava, Gary founded and served as CEO at Machine Advertising Limited, where efforts were dedicated to combating fraudulent app installs. Gary held key positions at YOC, including Managing Director, Advertising Director, and Head of Sales, contributing to the growth of the UK's leading premium mobile advertising network. Additional experience includes roles as Mobile Sales Manager at ITV and Head of Business Development at New Visions Mobile, along with various positions in the music industry.
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