Rafa Aceves

Head Of Cards at Konfío

Rafa Aceves has a solid work experience in the financial industry. Rafa currently holds the position of Director Financial Products - Acquisition & Business Solutions at Konfído, a role they started in 2023. Prior to this, they served as the Director B2B & Card Solutions at the same company, where they were responsible for developing the SME/Mid Market cards business strategy and leading cross-functional teams to launch new card features.

Before joining Konfído, Rafa worked at American Express for over a decade. Rafa'sroles there included LA Sr. Product Manager, LA Product Management Leader, LA Strategic Planning & Development and Business Transformation Project Leader. In these positions, they were involved in various aspects of product management, strategy planning, business transformation, and financial analysis. Rafa also played a key role in driving commercial campaigns, conducting market research, and managing marketing agencies. Rafa's extensive experience and expertise make him a valuable asset in the financial industry.

Rafa Aceves obtained a Bachelor's degree in Industrial Engineering from Universidad Iberoamericana, Ciudad de México, where they studied from 2004 to 2008. Rafa also has additional certifications in Top Management from Tecnológico de Monterrey and in Effective Communication for Managerial Roles from ICAMI, both obtained in 2021.

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