Cecily Schmidt, MBA, is a Vice President in Product Creation and Marketing with over two decades of experience in the footwear and apparel industry. Currently serving as the Director of Brand Experience at SGK and Vice President of Footwear Product Creation and Commercialization at Koobz, Cecily previously held key roles at Arc'teryx, Adidas, and Nike, where they led innovative product strategies that achieved notable sales growth and market relevance. Known for transforming technical features into consumer-friendly products, Cecily is passionate about sustainability, inclusion, and fostering diverse creative teams. Currently pursuing an MBA in Marketing and Strategy at the University of Portland, they continue to consult on consumer product creation and market strategies across various brands.
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