KTSF
Ernest Smyth serves as the Director of Research, Data, and Sales Development at KTSF, where leadership encompasses research and data functions for various media advertising sales. In addition to this role, Ernest is a board member for multiple organizations, including the Asian American Advertising Federation, the Bay Area Advertising Relief Committee, and Golden Gate Senior Services, focusing on advocacy and support for the advertising industry and senior citizens. As the owner of Adam Tree Properties, Ernest is responsible for the strategy and management of residential property investments. Previous experience includes roles at Rentrak Corporation, Comcast Spotlight, and KDTV/Univision Communications Inc., where expertise in research and client services was developed. Ernest holds a B.A. in Liberal Arts from the University of Southern California.
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KTSF
KTSF Television is the largest Asian-language broadcast station in the United States. Established in 1976, KTSF is an independent, full-power television station providing news and entertainment programming to over 2.75 million television households. Based in the San Francisco Bay Area, KTSF broadcasts in 12 languages. KTSF is available over-the-air on channel 26 and on cable channel 8 on Comcast Cable throughout the Northern California market. DirecTV, Dish Network and AT&T U-Verse also carry KTSF. KTSF is the first Asian media outlet in the United States to offer Nielsen Media Research data to its clients.