Daniel Marzella

Daniel Marzella has over 14 years of experience in the media industry. Daniel currently holds the position of Director of Media Planning & Strategy at Umbrella Digital since April 2023. Previously, they worked at MediaCrossing Inc. + Kubient from March 2018 to March 2023, where they served as the Director of Media Strategy and earlier as a Media Planning Strategist. Before that, they were with Mediassociates from 2016 to 2018 as a Media Planning Strategist, handling various clients and responsibilities such as campaign management, restructuring procedures, creating media plans, negotiating and optimizing media activity, and providing strategic direction to improve efficiency and performance. Daniel also has experience at Havas Media Group as an Interim Media Planning Supervisor, Media Planner, and Media Specialist, and at Servpro Industries as a Sales & Marketing Representative.

Daniel Marzella obtained a Bachelor of Science (BS) degree in Marketing from the State University of New York at Plattsburgh, where they studied from 2006 to 2008. Prior to that, they earned an Associate's Degree in Communication and Media Studies from SUNY Westchester Community College between 2004 and 2006. Before attending college, they studied TV Production at PNW BOCES Tech Center from 2002 to 2004. Additionally, Daniel Marzella has various certifications, including Google Ads Certification in Display and Search obtained in 2023, Trading Academy Certification in Connected TV obtained in 2019, and several certifications related to marketing obtained through The Trade Desk in 2018.