Mercedes C.

Mercedes C. is an experienced marketing professional with a focus on B2B and corporate communication. Currently serving as Marketing Manager for Spain at Kvik A/S since November 2019, Mercedes previously held the position of International Marketing B2B & Communication Senior Manager at Affinion, overseeing corporate communication and marketing for the group's brands in Spain. Additional roles include Marketing & Communication Specialist at Óptica Rubio & Optimarket and Marketing & Communication Manager at Grupo Gmp, where responsibilities included managing local budgets and coordinating marketing strategies. Mercedes began a career in communications as a Communication Executive at Starcom Mediavest Group España. Educational achievements include an Executive Program in Strategic Brand Management from Esade and an International Executive Master in Corporate & Marketing Communication from IE Business School, complemented by various other marketing and communication qualifications.