Isabelle Lu

Senior Product Manager - L'identité Numérique

Isabelle LU is a seasoned professional with extensive experience in product management and consulting, currently serving as a Senior Product Manager at La Poste Groupe since March 2021. In this role, Isabelle is responsible for managing the product scope for the "Customer Centric" Feature Team, focusing on discovery and delivery, while maximizing product value through collaboration with various stakeholders. Prior experience includes a Senior Product Manager position at SOFTEAM Group, where Isabelle developed a market strategy for L'Identité Numérique and supported client integration to enhance digital customer experiences. Earlier roles include Directrice de projet and Directrice conseil at Agence Cosmic, where Isabelle managed marketing projects, led agile teams, and guided clients such as L'Oréal Luxe and Renault through strategic communication and product development initiatives. Educational credentials include a Master's degree in Marketing from SKEMA Business School and ongoing professional development at Thiga Academy.

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