Lisa Clapper

Lisa Clapper is a seasoned strategist, storyteller, and poet with a diverse background in brand marketing and creative collaboration. Currently, Lisa operates The Yay Collective and serves as a strategist and yayifier at Laetro, focusing on generative strategies that foster community and creativity. Previous roles include Head of Strategy at Mortar and Director of Brand Marketing at Tea Collection, where Lisa was instrumental in developing comprehensive marketing plans and brand narratives. With a strong foundation in marketing from an MBA at NYU Stern and a BA in Art History from Vassar College, Lisa has worked across various sectors, emphasizing brand innovation and social purpose throughout their career.