LAKE Group is a Silicon Valley-headquartered, African-owned creative conglomerate bridging the gap between African culture, commerce, and the global marketplace. California-registered and proudly rooted in Freetown, Sierra Leone — where our story began in 2013 — we formally expanded into North America in May 2026, bringing over a decade of proven creative excellence to the American market and beyond.

We are more than an agency. We are an end-to-end creative force — seamlessly uniting multimedia production, marketing and advertising, branding and PR, website development, social media management, event management, photography, graphic design, and consultancy under one powerhouse roof.

From corporate giants and governments to NGOs, entertainers, and entrepreneurs across West Africa and the United States, we turn visions into realities with passion, professionalism, and a proven track record.

What Sets Us Apart

Our event legacy alone tells a compelling story. Through our subsidiaries, we hold exclusive rights to some of Africa's most celebrated and recognized event properties — including the Africa Music Festival, the National Entertainment Awards, National Music Awards, the National Music Festival, the Miss Freetown Beauty Pageant, and the Miss Mano River International Beauty Pageant, representing delegates from Sierra Leone, Guinea, Liberia, Gambia, and Ghana.

Who We Serve

We serve clients locally, internationally, and online — delivering integrated creative and business solutions from our Silicon Valley base, with deep operational roots across Africa.

African creativity. Global ambition. One company

LAKE Group LLC

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LAKE Group LLC

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