Paige Wirth

Paige Wirth serves as Lambert’s Senior Director of Marketing, overseeing the day-to-day operations of the firm’s client facing marketing and strategy teams, which includes market research, digital marketing, and channel strategy. She joined Lambert in June 2022 and has over a decade of experience leading and executing multimillion-dollar product launches, integrated marketing campaigns and strategic brand initiatives.

Prior to joining Lambert, Paige spent five years with Michigan Economic Development Corporation in Lansing, Michigan, where she served as Director of Marketing. As the Director of Marketing, she managed business marketing strategy and execution, and guided advertising agencies to promote business and economic development.

Paige also spent five years working with Anthem (now SGK), focusing on their Kellogg’s account portfolio. Paige’s industry expertise brings value to our clients through creative storytelling and strategy across multiple platforms.

Paige holds a bachelor’s degree in integrated public relations and advertising and graduated from Central Michigan University in 2011.