Alexandra McCormack

Alexandra McCormack is a Regional Manager, Assistant Buyer, and Head of E-Commerce & Digital Marketing at Las Olas, overseeing operations and online strategies for the brand. A magna cum laude graduate from the University of South Carolina, Alexandra earned a Bachelor's degree in Fashion Merchandising with a focus on Digital Innovations. With retail experience starting at age 16, Alexandra has a strong background in operations, buying, and digital marketing, driving performance through customer experience and strategic growth initiatives. Prior roles include internships at Miss Cocky and Las Olas, along with retail positions at Lizard Thicket and Apricot Lane Boutique, where success was demonstrated in social media marketing and sales.