Latana is an AI-powered brand tracking tool that helps brands make better marketing decisions by delivering world-class, scalable insights.

Latana uses an advanced algorithm to accurately track consumer perception across more than 100 countries and 1000s of target audiences worldwide.

Latana is at the forefront of brand tracking, unraveling one of the least understood areas of marketing, so you don’t have to.

Emerging Markets

Research

Latana

Nico Jaspers

Michael Heiduk

Imran Choudhary

Joe C.

This department focuses on analyzing data and developing engineering solutions to support data-driven decision-making.

Data Analytics and Engineering

This department manages employee relations, recruitment, and organizational development.

Human Resources

The current leadership team at Latana has experience in various aspects of business including SaaS, e-commerce, marketing, and customer experience strategy. The team is headed by the Chief Executive Officer, who has also co-founded the company. Other notable members include the Chief Marketing Officer & Chief Growth Officer, and the Vice President- Digital & Marketing. The team is well-educated, with degrees from institutions such as The Wharton School, Saïd Business School, and Sciences Po.

Leadership Team

This department focuses on designing, building, and maintaining software applications and systems.

Software Development

This department manages client relationships and oversees content operations to ensure effective service delivery.

Client Services

This department focuses on creating and developing design solutions to enhance user experience and visual communication.

Latana

Org chart

Teams

Data Analytics and Engineering

Human Resources

Leadership Team

Software Development

Client Services

Design Services

Offices

Latana

Org chart

Teams

Data Analytics and Engineering

Human Resources

Leadership Team

Software Development

Client Services

Design Services

Offices

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