Jericho Lopez

Advisor at LatinaGeeks

Jericho Lopez is currently an advisor at LatinaGeeks, and has previously held positions as an enterprise customer success senior marketing advisor at Thanx, and global director of communications and digital marketing strategy at Johnny Rockets. Jericho has also been a member of the board of directors at LatinaGeeks.

Lopez is responsible for developing and supporting the implementation of strategic marketing plans and recommendations for merchants designed to exceed business goals and drive CRM platform engagement. This includes retention strategies, lifecycle marketing, loyalty, customer engagement, email marketing execution, reporting, and analytics. Jericho works cross-functionally across product, engineering, sales and marketing to support the relevancy and enhancements of the product to ensure that the ever-evolving needs of merchants and the market are met.

Lopez is accountable for advancing the Customer Success role as strategic advisor on the front lines of SaaS organization. In their previous role as director of marketing, communications and business development at UC San Diego, they were responsible for developing and executing the university’s marketing and communications strategy.

Jericho Lopez has a masters in Communication and Leadership Studies from Gonzaga University as well as a BA in Communication from California State University San Marcos. Additionally, Jericho has certification from UC San Diego in Lean Six Sigma Yellow Belt (ICYB).

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Timeline

  • Advisor

    Current role

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