Lauer Enterprises, Inc. is the retail company behind the oh baby!® brand, operating three boutique locations in Minnesota — Edina, Wayzata, and Bloomington — as well as the ohbabystyle.com eCommerce store. As the owner of the oh baby! trademark, Lauer Enterprises brings the brand directly to families through thoughtfully curated retail experiences.

Our stores and online shop offer children’s fashion and accessories, bedding, furniture, lighting, and home furnishings, along with interior design services. Each product is selected or designed with a focus on comfort, style, function, safety, and quality craftsmanship.

As the flagship retailer for the oh baby! brand, we proudly showcase apparel, bedding, and home accessories designed by Mary Lauer, alongside a curated selection of complementary products from around the world. While oh baby! products are available in more than 700 stores globally, our boutiques remain rooted in delivering a personal, joyful, and elevated shopping experience for families.

Lauer Enterprises, Inc. owns and operates the oh baby!® brand and its retail stores.
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𝗼𝗵 𝗯𝗮𝗯𝘆! 𝗯𝗿𝗮𝗻𝗱: https://www.linkedin.com/company/oh-baby-brand
𝗛𝗮𝗽𝗽𝘆 𝗙𝗮𝗺𝗶𝗹𝘆 𝗗𝗲𝘀𝗶𝗴𝗻𝘀: https://www.linkedin.com/company/happy-family-designs
𝗟𝗮𝘂𝗲𝗿 𝗘𝗻𝘁𝗲𝗿𝗽𝗿𝗶𝘀𝗲𝘀, 𝗜𝗻𝗰: https://www.linkedin.com/company/lauer-enterprises-inc.

Lauer Enterprises, Inc.

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