Donna Li

Senior Paid Media Manager at Launch Potato

Donna Li has a diverse work experience spanning multiple industries. Donna is currently working at Launch Potato as a Senior Partnership Manager, a role they started in November 2022. Prior to that, they worked at Stash as a Senior Manager, Growth Marketing from November 2021 to July 2022.

Their longest tenure was at Taptica, where they held various positions. Donna started as an Account Coordinator in August 2018 and was promoted to Client Success Manager, East Coast in April 2019. In June 2020, they became a Senior Client Success Manager, responsible for exceeding revenue goals and managing top tier accounts in the US, CA, and LATAM.

Before Taptica, Donna worked as a Social Media & Events Consultant in a consulting role from July 2017 to March 2019. Donna handled content curation, social media management, and executed paid social efforts.

Donna also has experience at Townsquare as an Account Coordinator, Branded Entertainment & Solutions from August 2015 to October 2017. Donna worked as a Production Assistant for BET Networks in June 2015 and completed an Office of Global Inclusion Internship at Viacom from January 2015 to May 2015.

Donna started their career as a Student Assistant at Stony Brook University Alumni Office in January 2014 and had a fashion public relations internship at Kenwerks in December 2014 to January 2015. Throughout their career, they have consistently demonstrated strong performance and a wide range of skills in client management, marketing, and social media.

Donna Li attended Stony Brook University, where they pursued a Bachelor of Science degree. Their areas of study included Marketing, French, and a minor in Music & Technology. No specific start or end years were provided for their education at Stony Brook University.

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