Massimo B.

Massimo B. has extensive experience in digital corporate communication and public relations, currently serving as a Digital Corporate Specialist at Lavazza Group since July 2017. Responsibilities include managing digital corporate channels, creating content, advocating C-Level executives on LinkedIn, and overseeing online reputation management and communication campaigns. Prior roles at Lavazza include Corporate Media Relations Representative and Press Office Representative, where Massimo developed communication strategies, coordinated PR activities, and managed media relations. Earlier experience includes social network management at Eni and a marketing internship at VITTORIO VIRGILI S.R.L. Massimo holds a Master Executive in Corporate Public Relations from Scuola di Comunicazione IULM and advanced degrees in communication and foreign languages from prestigious Italian universities.