Roberto Russo

Roberto Russo is an experienced marketing professional with a robust background in brand management and communication across various sectors. At Lavazza since October 2018, Roberto leads global brand strategy for the Away-from-Home channel as a Senior Global Brand Marketing Manager, focusing on customer segmentation, omnichannel activation, and product development. Prior to Lavazza, Roberto served as Marketing & Communication Manager for Export Markets at Pastificio Lucio Garofalo S.p.A., where responsibilities included developing brand awareness campaigns and international product rollouts. Additionally, Roberto spent a decade at Ferrero in various marketing roles, notably managing digital strategies for Nutella and overseeing licensing opportunities in emerging markets. Academic credentials include a Master's in Multimedia Technology and Communication from Università degli Studi di Torino.