AE

Alexander Engel

VP Of Product

Alexander Engel is a seasoned professional in the gaming industry with extensive experience in product development and leadership roles. Currently serving as VP of Product at Layer since June 2025, Engel is focused on creating innovative tools for game developers. Previously, Engel co-founded Lovelace Studio, driving the development of the generative AI gaming platform, Nyric. Engaging in notable positions such as CEO and Head of Product at Rare Edition and Founder of Forked Lightning, Engel has demonstrated expertise in product design, virtual economy consulting, and loyalty program development across multiple companies, including Tripadvisor and DraftKings. Engel's early career includes significant contributions at Disruptor Beam and WB Games Boston, where leadership in various operational roles solidified a robust background in the gaming sector.

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