Le Truc
Roy Dank currently serves as SVP and Strategy Director at Le Truc since May 2023 and is a member of the Sunday Dinner Community, a platform supporting marketing and creative leaders. Previously, Roy held the role of Executive Creative Director at Marks, part of SGS & Co, from 2022 to 2023, leading a team of over 20 creatives in addressing various business challenges. As an instructor and subject matter expert at General Assembly from 2019 to 2023, Roy facilitated brand and innovation workshops for major companies such as Procter & Gamble and Mattel. Additional experience includes positions as Global Brand Strategist at Meta, Head of Creative Strategy at Vimeo, Strategy Lead at Twitter, and Head of Strategy at Stink Studios, all in 2021. Roy earned a Bachelor of Arts in English - Literature & Rhetoric from Binghamton University and studied at Goldsmiths, University of London.
Le Truc
We’re not an agency. Opened in February 2021, Le Truc is a model within the Publicis Groupe which unites all creatives, producers and strategists from its agencies into one, dynamic, collaborative team. A collective of “monsters" curated and brought together to add firepower to briefs of all kinds, provoke & inspire brand change, and solve problems with new & emerging forms of creativity. Working in collaboration with Le Truc, all our diverse talent can embrace a different creative side by having fun experimenting. Le Truc is a progressive creative culture with the spirit of a startup and the resources of one of the largest marketing groups in the world. We’re a thing.