Efi Minzer is a seasoned marketing leader with extensive experience in growth strategies and revenue optimization. They founded Shvakim - 360 Digital Agency and served as Chief Executive Officer at TrafficBee from 2019 to 2022. Currently, Efi is the Chief Marketing Officer at Lead Capital Group, where they oversee marketing and sales teams for major Canadian brands, driving sustainable growth across diverse markets. Efi also held roles as Senior Marketing Manager at invest.com and Marketing Manager at Personyze. They earned a Bachelor of Business Administration from the MLA Center for Higher Education and a professional diploma in markets from Mashav Shukei Hon.
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