Matthias H.

Matthias H. is a seasoned performance marketing professional currently serving as a Social Media Performance Manager for a freelance role since January 2023, specializing in media buying and creative content production across platforms such as Meta, TikTok, LinkedIn, and Google Ads. Concurrently, Matthias holds the position of Performance Marketing Manager at lead link GmbH, where responsibilities include strategic media buying with a monthly budget of up to €100,000, managing user-generated content creators, script conception for video ads, video editing, landing page design, and comprehensive campaign analysis. Prior experience includes a role as a Junior Performance Marketing Manager at element one GmbH, focusing on strategic planning and target group analysis, and an apprenticeship as an IT-Systemkaufmann at CANCOM, which emphasized expert customer advice and solution development.