Xavi Verdaguer

Xavi Verdaguer has extensive experience in digital marketing and user acquisition, currently serving as the App User Acquisition & Paid Social manager at Leadtech Group since July 2021, focusing on managing paid campaigns and exploring new marketing channels. Previously, Xavi worked at Hola Ads from June 2016 to July 2021 as a Performance Marketing and User Acquisition Account Manager, executing various digital campaigns across multiple platforms. Additional experience includes key account management at Merck Group, product management at APLI PAPER S.A.U., and earlier roles in banking and administration. Xavi holds a Master’s Degree in Business Administration and Management (MBA) with a focus on Marketing from Universitat de Barcelona, a Bachelor’s Degree in Business Administration from Universitat Pompeu Fabra, and a Digital Marketing Postgrade. Continuous professional development is evident through online courses in Mobile & App Marketing.