Édson Beux is an experienced optimisation consultant currently working at LeanConvert since December 2024, previously serving as the Head of CRO at PurpleFire, where responsibilities included managing teams, developing strategies for clients, and overseeing product management of an A/B testing module. Prior to PurpleFire, Édson co-founded ClickScience, managing business and conversion rate optimisation processes and generating significant revenue. Additional roles include UX Manager at Anota AI, where Édson managed UX teams and contributed to strategic planning, and positions at OSucateiro.com and 300 Traders focusing on CRO and UX design. Édson's educational background includes studies at CXL and a Bachelor of Technology in Administration, Business, and Marketing from Uniftec.
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