Jan Baeten

Jan Baeten is an experienced digital marketing professional, currently serving as Digital Marketing Manager at Lecot since July 2022. Prior to this role, Jan held various positions including Campaign & Marketing Manager at Energy Lab from June 2019 to July 2022, and Marketing Automation Officer at Keytrade Bank from December 2013 to June 2019. Jan's early career included a role as Digital Marketing Manager for Red Bull, where key responsibilities involved activating social media channels in Belgium and coordinating new online projects. Jan also worked as an Interactive Marketeer at Vacature from 2009 to 2013, specializing in online marketing campaigns and social media growth, and as E-Marketeer at Uitgeverij Lannoo from 2006 to 2009, focusing on database enhancement and online campaigns. Jan began the professional journey as a Sales Representative at Sun Telecom from 2003 to 2005. Educational qualifications include a Master’s degree in Handelswetenschappen with a focus on Marketing Management from EHSAL Management School and a Master’s in Sport Management from HUB-KUBrussel.