Alan Reed is an experienced sales professional with a strong background in the automotive, furniture, technical textiles, aerospace, and apparel sectors. Currently serving as Sales Director for Automotive at Lectra since July 2007, Alan has excelled in key account management and consultative selling, focusing on the development of ROI and TCO tools for technology investment. Previous roles include Senior Strategic Account Manager, Account Director, and Solutions Consultant at Lectra, and Senior Analyst at Assyst-Bullmer, where responsibilities ranged from project management to PDM implementation. Alan began a career as an Application Support Engineer at Investronica, providing training and support to customers on software applications. Alan holds a BS in Textile Apparel Management from North Carolina State University, earned in 2002.
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