Federica Testa

Federica Testa is an experienced marketing professional with a focus on trade and digital marketing. Federica completed a Master's degree in Management and Marketing and a Bachelor's degree in Management from Università Cattolica del Sacro Cuore, along with a qualification in commercial studies from Istituto tecnico commerciale Luigi Einaudi. Notable experiences include an internship in trade marketing at Hanesbrands Inc. and a role as Digital Marketing Stage at LEGAMI, where responsibilities included forecasting, performance analysis, product presentation, and event organization. Progressing through roles, Federica achieved a position as Trade Marketing Specialist, demonstrating a strong background in marketing strategies and channel management.