Founded in 2008, Legends is a premium experiences company with six divisions operating worldwide - Global Planning, Global Sales, Hospitality, Global Partnerships, Global Merchandise, and Global Technology Solutions - offering clients and partners a 360-degree service solution platform to elevate their brand and execute their vision.

Currently, Legends works with marquee clients across business verticals including professional sports; collegiate; attractions; entertainment; and conventions and leisure. They are the industry leaders in designing, planning and realizing exceptional experiences in sports and entertainment.

The Yankees and Dallas Cowboys founded Legends in 2008, with the company initially focused on running concessions and retail merchandising at their stadiums and other sports venues and entertainment complexes. Since then, Legends has become a major player in the sports business ecosystem and expanded to hospitality, sponsorships and numerous other areas.

Advertising

Consulting

Marketing

Services

Sports

Legends

Legends' headquarters in New York, NY, United States

The Culver City office specializes in global partnerships, premium sales, and innovative culinary experiences in sports and events.

Culver City

The Indianapolis office likely focuses on retail operations and IT support, enhancing system efficiency and quality assurance.

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Other offices