Pavan Malani is an accomplished marketing professional with extensive experience in digital marketing and social media management. Currently serving as the Director of Marketing at Legends since December 2022, Pavan has been recognized as a 2023 Legend’s Rising Star for leadership potential and has successfully enhanced consumer retention by 24% YoY through a comprehensive media strategy. Previously, at PMG, Pavan drove strategic planning for a $30M advertising budget, achieving a 2.5X revenue return while optimizing costs, and played a pivotal role in executing a highly successful product launch for major clients. With a background in market research and analytics at firms like Parks Associates and MXM, alongside academic experience in psychology from The University of Texas at Dallas, Pavan combines analytical skills with creative marketing strategies to deliver impactful results.
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