Sid Muthyala

Sid is the Senior Venture Designer for the LEGO Ventures Incubation Studio based in Billund. He has over 10 years of experience in designing playful and creative learning experiences. Prior to LEGO Ventures, Sid was a Creative Lead at the LEGO Group, and instrumental in launching LEGO® Education SPIKE Prime, a STEAM and Robotics toolkit, to classrooms around the world. He is passionate about kids’ technology, learning spaces, and finding innovative ways for kids and families to learn through play. Sid began his career designing toys for play and learning at LEGO® Creative Play as design lead for frontend design and innovation. The concepts, ideas and innovation he worked on laid the foundation for much of the LEGO Group’s current experiences with camera technology. And in 2015, the team won Toy of the Year for the tech-enabled product, LEGO® Fusion. He lives in Denmark by the fjords with his wife, who is also a Design Lead at the LEGO Group. Sid and his wife love travel and adventure and are always on the road exploring new cities and countries.